Signs Now

  If you’re wondering what the benefits of metal signs are, then you’ve already been bitten by the ‘metal bug’. Maybe it’s the premium look they have or that they give a sense of elevated status, there’s something indescribably desirable about metal. But that’s not exactly a great strategy for making business investments-you need to know the return you can expect. In this article, we’ll look at the four benefits of metal signs for businesses and help you make an informed decision for your business. 1. Raise Ambiance with Personalized Metal Signs There’s a reason you’ll find metallic signs outside some of the biggest businesses in Chicago. Be it a commercial office building, a high-end condo, or even an upscale restaurant, most will have custom outdoor metal signs . These signs are ideal for making a space appear upscale and raising the ambiance of the surroundings. 2. A Wide Range of Personalizations for Custom Metal Signs If you’re looking for one of the most customizable signs, thes

  What you’re really asking is if you’re missing out on potential business without storefront window graphics? Can you get more people to visit your business and make purchases? In short, will window graphics pay for themselves ? Since we don’t know much about your business, we can’t say “Yes”. What we can tell you is how businesses like yours use graphics to great effect. Getting People Interested in Your Business Shoppers are faced with so many buying options today-there are dozens of stores selling the same products, and it can be nearly impossible to tell businesses apart. That’s where your signage comes in. A FedEx survey (yes, the courier company) found that nearly 8 out of 10 American consumers will visit a business if its signage appeals to them. In other words, if your custom window graphics make the right impression, you can entice more shoppers to visit your business. Encouraging People to Make Purchases Every business owner is looking for the silver bullet to grow sales. Wh

  Ordering signs for the first time or looking to switch signage companies? Finding the right signage partner (yes, partner) is vitally important for getting the most value from your marketing dollars and ensuring a seamless experience. But while everyone will tell you they’re among the “best sign companies near you,” how do you tell the not-so-good from the great sign companies in Chicago ? In this article, we’ll give you six handy tips and have you evaluate local sign companies like a pro! 6 Things You Need to Check in a Sign Company Before You Place Your Order 1. Look at the Portfolio (and Experience) The first thing you need to do is see if the sign company is the right fit for your business. Ask to see their portfolio of work; any company of repute and experience should have an extensive catalog of successfully completed projects. Not all local sign companies will bring decades of experience, but don’t let that be a deal-breaker. What’s more important is you work with professiona

  Are you unsure of where to start when you want to begin branding your workspace? One of the most common ways for businesses to brand themselves is by displaying their logos on their interior signs for business. But how do you tastefully display your logo without going overboard? Rebecca Batman, a brand consultant, says, for a logo to be effective branding , it must be “respected and trusted.” What Is a Logo and What Purpose Does it Serve? Before we explore how to best incorporate your logo in your interior signage, let’s quickly recap what exactly a logo is: A logo is a visual representation of the business. It is a design comprising symbols, graphics, letters, or a combination of all three. Logos usually embody the values and branding of the business. They are also valuable intellectual property (copyrighted or registered trademarks), meaning your business needs to carefully consider its interior signage ideas and how they are portrayed. What You Should Keep in Mind When Including Y

Outdoor signs are integral to your business’s growth. According to a FedEx survey , outdoor signs have the power to drive sales to your business. One in eight Americans say they’ll enter a store based on its signage, and over one-third of consumers will make a purchase decision because of the business’s signage. So there’s definitely something to be said for outdoor signs for business . Find out how the right outdoor signs can help you generate revenue. Acquire Customers with Outdoor Signs (to Maximize Sales). Every business relies on attracting new customers in order to build a loyal customer base. Eye-catching signs, especially when coupled with lucrative promotions, can encourage potential customers to visit your establishment. Your signs will become a reflection of your brand, so design them wisely. Storefront signs, such as channel letters and dimensional letters, are powerful visual cues making your business appear more established and professional. On the other hand, digital si

  Starting a new business or looking to replace your existing signage? It’s essential to find a sign company that can deliver the quality and value you expect from your signs. How do you do that? Should you just search for “ best sign company near me ” on Google and go with the first option? We’ll suggest not doing that. There are many sign companies in Chicago, and they aren’t all the same. Choosing the right sign company near you can significantly impact the quality, design, cost, and durability of the finished product. That’s why you should look at these eight considerations to find the right signage partner for your business. 8 Things You Need to Look for in a Sign Maker Near You Make sure you get maximum value for your signage budget by working with a company that builds quality signs at fair prices. Check out these considerations to make sure that the sign maker near you has the skills for the job. 1. Sign Company Near You With Experience Ask how many years the company has been i

  It’s common in offices for people to move between rooms or for spaces to be repurposed over time. And with every change, door signs need to be updated. Instead of ripping out and replacing door signs every time, there is a room that is being repurposed (which can be very wasteful), interchangeable office door signs can be a great alternative. Find out the five reasons why you need to get office door signs for your business, and the different types that are available. 1. Repurpose Rooms Easily Turning an unused storage room into a meeting space? Shifting your IT team to a new larger area? Moving people around is part of running an office. As a business grows, its needs change, and it’s normal to reorganize your office to make optimum use of the space. Changeable custom door signs come in handy for these moves. You can simply swap door inserts, and voila – the room is relabelled. Imagine how much extra effort you’d have to put in if you needed to get new signs made and installed. 2. N